E32 - Efficient Client Acquisition: The Omni Outreach Method Explained

Mastering Omni Outreach with AI in PixlCRM

In this episode of the Pixl Marketing Show, host Pete explores advanced techniques for real estate media professionals to improve their marketing strategies using PixlCRM. 

Pete introduces the Omni Outreach Method, a systematic approach to outreach that combines direct messaging, email sequencing, and voicemail drops to engage potential clients efficiently. Additionally, Pete demonstrates how leveraging AI within PixlCRM can automate these processes, freeing up time for other critical tasks. 

The episode also covers the setup of voice AI and conversation AI agents to handle client interactions and streamline communication workflows. Tune in to learn how these tools can help you attract and retain clients while growing your real estate media business.

Thanks for listening to The Pixl Marketing Show — where we help real estate media pros go from random acts of marketing to predictable, repeatable growth.

Want the full system? Grab a free copy of The Pixl Marketing Method — it’s a 200+ page book that walks you through the exact 9-step framework we talk about on this show.

👉 Get yours at www.PixlMarketingMethodBook.com

Transcript

0:03

Welcome to the Pixel Marketing Show, the podcast for real estate media pros who wanna go from random acts of marketing to remarkable results. I'm your host, Pete Segel, founder of Pixel CRM, and creator at the Pixel Marketing Method. And every week we're diving into the systems, strategies and real stories that help you attract better clients, retain them longer, and grow a real business. Let's get into it. we've talked about the brand playbook and we've talked about the irresistible offer section. So you've got those pieces, at least you, starting to think about it, maybe even got, some of those pieces done. The next piece is to get that offer in front of people. in front of the right people. so there's a couple of, things that you can do in there. obviously in person is, always, an option. we, done a lot of trainings on some events, especially this time of year. how to capture, lead data there. But ultimately what most people are looking for is a systematic way to get that offer in front of your, target market, and to, consistently, almost automatically put. Have those, new customers coming in. And so inside pixel CRM there's a lot of stuff you can do to track it, and that's ultimately what, a CRM is designed to do, is to track all of your, lead flow from lead to, customer to follow up to long-term nurture, et cetera. We've built, inside of Pixel cm, the Omni Outreach Method, and we're gonna cover that today along with some AI stuff because, they, kind of go hand in hand and it allows you to free up a lot of your time and a lot of your, admin time when you're doing, this particular process inside of Pixel so you can continue to, do outreach without having to necessarily sit there and do it every day. or a lot of it. So we're gonna dive into my demo account and we will go over what the Omni outreach method is and then, dive into some AI stuff. So lemme move some my windows around here. So the Omni Outreach method. A high level is, it's very similar to the DM method, if you're gonna go out and do, we even have a DM method tracker, but, DM each, of your, agents on, Facebook or Instagram and, engage. which is a very common practice. A lot of people who have gone through, various coaching programs have been taught the, DM method or, the Instagram method, and that is one piece of the puzzle. What we like to do is, I, especially my business, I, never wanted to just do one channel. it's very easy to get. email and phone number for agents because they're constantly putting their contact information out there into the public trying to get business. And so we can capture that information and we can get our offer in front of these agents, in multiple ways. the DM method records, it's in all of your accounts mainly so that you can stop using whatever you're currently using to track and get it into the system. However, I believe that the omni outreach method is a better option. What the Omni is is very similar. you can start, and this is, an optional, piece. You can start on Instagram or Facebook or whatever social media platform you're trying to, target, you can DM them and at that point, you put it into the DM sent. Once you send the dm, the AI or the automation takes on from there. We'll walk through the automation here in, a few minutes, but, ultimately you're gonna do a, direct message on social media and then you'll do, an, three email sequence and then a voicemail drop. And the reason I like voicemail drop 'cause I don't like cold calling. so this is kind of like a cold call, but without having to actually. Make the calls and, what have you. and so it, helps when you have a smaller team or when you don't have, a dedicated, cold caller or somebody who can be doing this on a day-to-day basis. All you need to do is, send the, DM to, to start with and then you can kick off the automation. and then we also got people that, in the omni outreach training. That you all have access to, you can actually just skip the DM and just do the email and voicemail drop if you'd like to as well. especially if you're getting the data from different places. So we're not gonna cover where you're gonna get the data today. We have the omni outreach, training in your, learning, course section, and you can watch that to, go through the IG exporter and, how to get, the lead data. But just know that if you go through that process, you'll have the Instagram handle, the, email and their, phone number, and you'll be able to run it through this process. So. With this, once you get into, I'm gonna show you the, couple of set things that you have to set up first. and then we'll walk through what all this does. So you are gonna take yours that you decide to do. If you, it's the, free stock photos for your local area, which is kind of what we built out here, you'll, do that or if it's something else you're doing. So a couple of things you need to set up, to get the. Dm, if we open up this contact card, the DM to send here this, it uses AI to spin a base template, and where that base template is located is under settings. You'll go down to custom values. And then AI on the DM message. And so what you'll do is you'll click the three dots here, click on edit, and you'll paste in your message that you want to send. And so what we're looking at here, let's see if I can't make this bigger so that we can show it. Let's see. Let me do, not sure where I can put that. The, message ultimately is, let's just open that back up. the template that I have in here, for example, is, Hey, I'm a local real estate media business hunter. I know. Get this all over here. I know it can be tough to find good local content to use for your social media and website. we put, together a free stock photo pack of the local area so you can use it to help market yourself. Would you, want the link? So what we're doing here is we're making a very short, simple message of, we've got a, quick solution for it. Would you like it? And that's all you are doing here. a lot of what people have done in the past to do Instagram messaging and, Facebook messaging in a long thing. You all probably get this, from your editors too, is like, Hey, dear term, Adam, we and the whole, we do editing, we do this, we do that. Here's our pricing, here's our portfolio, all this stuff. It's not effective'cause you're overloading them with information. And all we're trying to get them to do here is to raise their hand and say, I like what you have to say. Tell me more. That's it. And so a nice quick, messaging here. What this does is, it drives a response. And so they say yes no, or they, nothing. And so they're much more likely to say yes to this because all it is is want the link. So you're not giving the link, you're not gonna be marked as spam as much from the algorithms. and it just cuts through a lot of the clutter really quick. So you could put a base template in here. If you notice there's no, message, name or anything in there. Lemme go back to where I was. it's just saying, Hey, what we do in the prompt for the AI is we'll pull, in the contact's name so it says, Hey, Pete, or, hey. Tim or Dave or whatever the, contact that you're messaging, you'll pull that in. So you need to set this base template here, and then it will spin it each time in the pipeline. And what we have it designed to, if you look at the leads here. We don't have a DM descent. And so we have this explicitly because if you scrape and you get contacts or that you wanna stick in here and you have 3000 leads here, and then you go through a hundred of them and you decide to switch up your message, you wanna be able to, have that most current message going out. Not the, whatever it was when you added it in to start with. the way this process works here is you'll move from leads to follow, engage. You'll do do that action if you want to on, the social media account profile, engage with and whatnot. Then you'll move them to the DM day during DM day. This action here actually creates the message, and I'll show you where all that happens here in the workflows, in just a minute. And so this, once it's here, that's where the DM gets, generated. And in this contact card, we've made it very easy to open up Instagram or Facebook, directly to the profile. And then once you have the DM here, you can copy the DM and you can open up directly to the, either Instagram or Facebook. Facebook would pop up here if there was a, Facebook handle. and it'll go right directly to their, direct messages window, so you can just, open it up, paste the message, and move on. And then once you do that, you move it to DM sent, and that's when the rest of the automation will kick off. So let's go down into the workflows and look at how this all gets put together. So we're gonna go to the Omni outreach method, and there's three workflows in here. One is in draft so that nothing gets sent out unless you want it. you, ready to turn it on. but we have a lead import. This is how we get the leads into the pipeline. So you're just gonna import everybody with the Omni and it will automatically create a opportunity card inside of the pipeline. This is the DM Day message generator. And so we can open this up and you'll see what the prompt is and whatnot. so as soon as they go into the DN Day using ai, it's going to generate a new message. And so it's going to say, I'd like to create a, this is the prompt here. I'd like to create a personalized direct message using the filing template. Hey, contact first name, and then the message. From the custom values, and then we tell it to use the above details to create a message that feels personal engaging, no more than 500 characters, et cetera, et cetera, et cetera. if you find that the, message that it's generating is, kind of off or uses a lot of emojis or something that you don't want to, you can actually put that in the prompt here and say, Hey, don't use any more than two emojis or, don't say, Sunny, sunny Florida or something like that. and I use that as an example. One of our, clients had had that happening where, it's like beautiful sunny Florida, and it's like nobody here says that. I don't know why. the ao you, can change the verbiage if it, it's coming through in, an incorrect way. and then it just adds it to under the DM to send. So pulls that in. All, you'll notice that a lot of our, newer processes that we're building out, we're giving you full access to it. and the reason is, that a lot of you, a lot of our, longtime users say they get a little frustrated. It's like, well, I don't know what's going on in the background. So here, here it is, you can see what's going on. if you change it and mess it up, I'll, I can come back at it. But, this isn't something that you should necessarily need to change, but I wanna show you what it, what it looks like. The next one and the final one here is the automation flow. And we've got, little sticky notes in here that they'll tell you what to do, but by default it's in draft mode so that it doesn't send anything but very similar workflow that some, of the other ones we've done. It's triggered on the pipeline stage change to the DM sent. So as soon as that, opportunity moves into the DM sentcom, we're gonna add a omni tag. We're gonna wait one day, that way it's one day after the DM is sent, and then you just send the cold email. And this cold email is designed to, pull all the right values in and whatnot. but this is designed for you to edit and I'll, show you why. So the, concept here is sent you a dm. Thought this might be better. So that's a subject that we've put in here as a, as an example. hey, contact, first name. I sent you a quick message on Instagram. Figured email might be a better way to reach you. I'm a real estate photographer, media pro, whatever you wanna call yourself in whatever your city is. And I work with agents to help elevate their listings, listing content and online presence. Wanted to offer you something that might be helpful. Brief description of your transitional offer. So this, this could be the stock photo pack or free guide on how you can get more reach with your listings, whatever it happens to be. if you'd like me to send it over, let me know and I'll get it to you. Has all of the information there. So you need to go in here and obviously change. The verage in here for whatever it is that you're offering, who you are, what have you. Wait again, notice how it's a short to the point email. We're not, we're not doing A-A-H-T-M-L email with all the graphics and images and stuff like that. We're not doing, we're not sending it the, link to the, transitional offer in this email. We want them to respond when they respond. Whether it be on Instagram or email or anything like that, it shows signals to the, the platforms that it's, it's a welcome message and it keeps more of your messages outta spam. And so you want people to respond by email or, by, on social media. That way it, just elevates all of your other outreach and ensures that it more, likely will get to, the end user. So I'm gonna send this cold email. It's, we're, gonna move it to the next stage in the opportunity. So all of the rest of that, pipeline, it automatically will move it so you can see where people are in, that process. So it's gonna move it, then we're gonna wait two days and send the next cold email. This email is very similar. did you see this? So we just wanna call out. Did you see that? the last email and it says, Hey, contact first name, following up in case my message got buried. I originally found you on Instagram. I wanted to share something you might find valuable. The offer still stands happy to send over whatever your offer is. Let me know and I'll forward it your way. again, we're just calling out the fact that we already sent them several messages. The, what, the reason we're doing it this way is there is a, a process that, Dan Kennedy is actually, said this a lot, and he's, he's the godfather of direct response marketing, and, he used to teach a three step letter campaign where you'd actually send direct mail with an offer and he got it from. debt collectors. If debt do a three step, letter campaign and get money from people who don't have money, how much more can you do it with people that. When you're selling something. And so with what we're, we're taking that concept of, messaging them, sending 'em another message, calling out the fact that we sent them a message already, and then we're gonna do a third one calling out the fact that, hey, I won't know final notice style. I'm not gonna, bother you anymore. I just wanna make sure you had a chance to, see this. So, that's, that's email two. We're gonna wait two days. Do another email. And this other email is last chance to grab this, reaching out one last time about the offer. I mentioned wanted to make sure you had a chance to grab it before I close the loop on this outrage. Maybe it's been helpful to a lot of agents I work with and I think you find it useful as well. If you want it, just reply and I'll send it over. That's it. then this is where we get into even more Omni Then we do a voicemail drop. And the voicemail drop is again, a prerecorded message that it's going to. call the agent and, drop the message directly into the voicemail. This is technically a, a phone hack. And so what it's doing is it's actually placing two phone calls simultaneously. The first one hangs up, goes to voicemail, it drops the, message. and so with that, it works about 85% of the time. Some, sometimes people will actually answer the phone and they'll get the recording mess recorded message. But what it does though is it goes right to their phone, and if you've done it right, the transcription will, show in their, in their iPhone or the Android and you can see what the, what the message is. but it will also prompt a lot of return phone calls, especially with agents. Agents are pretty quick to return calls if they don't know who they are, because they might be somebody who's buying or selling a house, and so they want to, get back to 'em. Some people are not, but the good agents are. And so this is where we're gonna get into some of the Ai ai stuff to, kinda, handle all of those return calls so that you, as, a business owner or the, your admin don't have to field the, I just gotta missed call from you type calls. but with the voicemail drop, what I like doing with it is, not, hardcore salesy here. so what I like to do is I like to almost come across a little off guard that I got, got sent to voicemail type of thing. So it's, oh, yeah, it's, it's Pete with Pixel P Photography. Just wanted to, make sure you had a chance to see our, transitional offer or whatever it happens to be. it's helped a lot of people, blah, blah, blah. gimme, just gimme a call back or shoot me a text and I'll send you the link. Nice and simple. That's it. and that's what the, voicemail drop is. and then it also moves it to that stage, waits five days, moves it to the archive, remove the omni tag, and adds a tag of outreach completed. So you can see who has gone through that process. Now, with cold outreach, I don't recommend that you hammer them. this is the process that I I stuff in the, if, you want to or subtracts, stages if you want to, but. Unless you have a new offer, I don't recommend calling or or running people through this process more than once a year. Otherwise, you will be, you're, are effectively the definition of spam at that point. now if you have a new offer, say you're going through with a transitional offer of, the stock photos and you have another offer, of, the Canva templates, or maybe you, doing some real scripts or, something along those lines or AI tools, any number of things that there, you can go back to the, these same people and run 'em through this process again in about three months or so. Any, more than that and, you're, you're risking getting people, angry at you for, spamming the crap out of them. you're gonna start getting a lot more unsubscribes and, negative signals to the platforms that, show that you're more spamming. So just keep that in mind and we've got some notes in here on, how to do all of this and whatnot. So this is that, workflow. And so if we go back to the pipeline. You'll notice you have your, leads will come into here off of that, that first workflow, you'll do your following, engage, you'll just drag the, contact card, right, across. Once you put it into the DM day, that's when it's gonna generate this base template or generate this DM off of the base template. Like I said, you've got your, buttons there. Once you move it into the DM sent column, it's going to kick off the, final automation flow provided that you, turn it on. For the email one, email two, email three, voicemail drop, and then it'll move it into the archive. So this shows you where everybody is. the workflow, I'll go back to that does have a stop on response. A lot of people ask, well, what happens if somebody responds in the middle of the workflow? How does it remove it? And so in the settings here, we have a stop on response and you can turn this on or off depending on, how you wanna run this. and so if they respond to your email, if they respond to, your pretty much only if they respond to the email, it'll stop the subsequent emails on that. I usually recommend keeping it off. Because if they respond and we, they don't book a sheet or they don't claim anything, and we don't remove them from the, from the workflow, from other workflows, I, would rather just keep on doing our sales process with them rather than pulling them out of it. But some people wanna stop immediately. So you can do that here. So that's the, whole omni outreach, method there that it will help do all of your online more automated ways to, capture leads. Now let's dive into the ai agents. So there's two AI agent styles. You have a voice ai, and you have conversation ai. the voice AI is gonna be important when you're doing your, The outreach with the voicemail drop.'cause what's gonna happen is the agents are going to return the call. most of them are gonna be returning a, missed call and they're not even looking at the voicemail. but you will get some people that are gonna respond based on that, voicemail. having the voice AI set up on your marketing line is, I think, important. some people are okay answering the phone call. some of our people, who have gone through this and, so they don't set a voice ai, they just answer the call as it comes through. And when it, when they say, Hey, yeah, I I missed a phone call from you. And they just say, oh, yeah, yeah, that was, that was probably from one of our outreach, about our, transitional offer. And they'd go into their, little sales pitch there. And they have some decent conversations and you can even convert them into to paid, clients at that point.'cause depending on what they're, what they're looking for, most people that we've run into, especially pixel CRM users are much more like me who don't like to be on the phone. and so, especially if you're still in the field, if you're shooting all day long, you don't need your phone ringing off the hook for just people, returning missed calls. you. Most people should not be answering their phone while they're at a shoot, but that's another, customer service thing altogether. But in order to give the AI the information it needs about your business, you're gonna wanna do this in the knowledge base and, so I highly recommend. That you upload your brand playbook into here as well. And so you, can go into ad source file upload, you can upload a PDF or a doc file. or you can just paste it into the rich text section here, depending on if you downloaded A PDF or if you just, copy the AI tool that spat out the brand playbook. there's a lot of ways you can get data into here. I also recommend going into your, the web crawler here and train it on your website. So you can just click add source, web crawler, and do all URLs. in this domain, you just put in your domain. So if it's pixel cm.com, you can put that in here and click Attract. It's going to crawl all of the webs webpage on your page and attract all of that, the text on it so it can get all of your FAQs or whatever else you might have on your website and what services you provide and, what have you. There's also a frequently asked questions, so you can add in, what people are, asking and, what it should respond with. But I'll show you some interesting ways to do this as well. so get a, get a good base, scrape your website, put in the brand playbook and that's a good starting point, but start adding other things in there. I was talking to, I think it was, I think I was talking to Devin. He put in all of his, open phone. Transcripts into chat bt and had it create a, information about that, frequently asked questions that people are asking and whatnot, and suck that. Yes, that's a great use of it. but you just wanna consolidate all that, get it into the knowledge base, voice ai. If you had to go into the voice ai click agent list, create an agent, I'm just gonna pull up on the one I have here, and you're gonna name it, put in your business name. there's a ton of different voices you can choose from. find one that, you want to use. I just pull out Jessica. It's, it's a fairly easy. Well-spoken, voice time zone. And then what do you want them to say when they, when they answer the call, Hey, you reached, pixel peak photography. How can I help you today? Or whatever you, whatever, it's, this is gonna be that, opener. The next piece is what is the goal of the agent? and so you are gonna choose the knowledge base in here. Let's make sure it has a knowledge base. and then when, when should it use the knowledge base? And it should provide some ba basic information already in here. Use this when the ask business, when the user asks any information about the business, blah, blah, blah. And then it will have a, a base prompt in here. What we're gonna do at very minimum, is to change and add in here. Let's see if I have it in here yet. We dot. So general rules. Let's see. Under instructions here, we're just gonna add in here. Another one's going to keep you from having to answer weird questions. if the caller says I missed a call from you. Something along those lines. say, oh, that was probably, or whatever you wanna say, you can say something, something. our outreach to, offering our free stock photo of x, Y, Z area. You want me to send you the link and that's what it's gonna say. So whatever you put in there, it, it's not gonna paraphrase that it is going to actually say that phrase. So make sure it makes sense. What that'll do is when someone, somebody calls back from your omni outreach and says, Hey, I missed a call from you guys. And it says, oh yeah, that was probably our, outreach for, the freestyle photo pack. What you do next? Well, next you, do an action. During the call, which we have here already of, so this is a send SMS and so message input is gonna be, here's the link. text message sent immediately day before sending just a second. I'm sending the message now. And so what it's going to be, so this is the message that's gonna send, so you're gonna put the link in here. It's gonna happen, is if they say, yeah, I, sure, I'd like to have that link to, that freestyle photos. It'll say, just a sec. I'm sending a message now, or, awesome. You might wanna change that to whatever the, they're actually gonna say, say, awesome. I'll send, I'm sending the message right now, and then it will actually send the text message to them with the link to the offer while they're on the phone. that's bare minimum. What you wanna set up is, that with between the, knowledge base and the little bit of, change in the prompt to you. that way otherwise it's not gonna know why there's a missed call. And so by get putting that in the prompt here, the AI will know why there was a missed call and what and how to respond. And so you'll do that, and then the link to offer, you can do a ton of other things. like for instance, if you call Pixel CRM, our phone number, our voice AI will answer. It will, do its best to ans to answer a lot of your questions that you might have. and then it, I have it set that if you, want to talk to me directly, if you say that it'll patch, it'll transfer the call to me. Don't do that, but unless you need me. But, some of our, users actually have it so that they, it an, it answers all of their calls and they, route it to, their photographers, to their admin, what have you, all just based on the voice they add. So there's a lot of power there. There's a lot of things you can do. Definitely, encourage you to play with it. But at least if you're doing the omni outreach and you don't want those return phone calls of people who just missed, call, set this up. Let it let it run, at least on your marketing line. as bare minimum, you will get an email notification every time that the, AI takes a call and it'll do a summary. It'll do the, actual transcript, and you'll be able to see how it's doing. when it does something stupid, which AI does a lot. you just go back in and. Re-prompt it with the, knowledge base, make sure that it has the appropriate information. And also you can change the prompt in here. Just like we said before in the AI prompt for the base template, if it does something weird, just prompt it out of it. Say, Hey, don't do this. And, it'll usually do a pretty good job. So there's that. You can test it over here. You can select the number that's in, your account to call from, and put in your phone number and you can talk to the voice AI and see how it does. highly recommend that you do that, before you go live with it and test it with the, hey, I, I missed a call from you, and make sure that it, that function works well. Make sure that if, it, you ask it. Who are you again, it responds with the right business name and with the right information. and then you can also ask it other weird stuff like, Hey, it's raining today. Can you still shoot my, my listing and, see if you've got, the right responses in there and what have you. the next is the phone and availability. You can sign it a number so that it knows to pick up. if you only want it to work during certain hours, you can change the working hours. I recommend keeping it at 24 7. and, and you'll have dashboards and what have you, and logs on all of the calls. The other piece I wanna touch on, and I know we're running up on the, clock here a little bit, is conversation ai. So, like I said, there's, there's two different kinds of, styles to, work through the ai. You've got the voice ai, and the reason we touched on that first is that I, you, I recommend that you set that up so that you don't have those return phone calls off of the Omni. but conversation AI can be used, pretty much throughout the system. And so there you can respond to your Instagram, Facebook, text messages, web chat widget, live chat. WhatsApp if you're in other countries. And what it can do is it can suggest the response or it can automatically res respond for you. And this is a really, really powerful setting and, system because, if you're training your, admin and your va, on what, how to respond to your, clients, What some people are doing. at PMR, like, we were talking earlier, one of the presentations was all about, training A-A-G-P-T on all of your, history, all of your, company information, your SOPs and all of that type of stuff. So that. If your employees can just go to it and say, Hey, here's what, a customer's saying, what's, what should I respond with based on all of your company data? and it'll pop up with a, this'll do that right here in the system. And so in the chat win window, it'll actually suggest you what you should be responding with based on all of your knowledge base. So you can build all this right here in the system without any other third party tools or anything like that. So just keep that in mind. So what you do here is, you've said it's, what channels do you want it to be active on? so Facebook, text message, the chat widget, if it's the SMS widget or the live chat. What have you. And it, will, be there to be able to respond or suggest the responses. put it in the business name, what's the wait time and the max messages they can send in a conversation. Then we're gonna go to bot training. Oh, quick save bot training. This is where you just put the existing knowledge base, or the knowledge base with all of your information at. choose that and you can start chatting with it. And so you could say it was something I put in here, just you're add, it was something like, can you send me the, or can you book a shoot? Can you book a shoot? It'll respond with. You can book a photo shoot on our website using an easy scheduler here. And the reason it's doing that is that that's a frequent last question. And so you can chat with it with, what your customers are constantly asking you. It's like, can you shoot in the rain? And it's gonna say something probably a little weird because I haven't trained it on this. Let's see if it says anything. There it is. Shooting in the rain is possible, but it depends on the type of shoot and your preferences. If you want to book, just let me know. So the goal of this particular bot, and we'll get to that here in a minute, is to book a shoot. And so that's why it's asking if you wanna book a shoot, let me know. so it's actually came up with a pretty decent answer, to start with, but if you don't like it. And say, no, that's that wrong. You can get, frequently asked question really quick. Can you shoot in the rain and you can put in, no, and just save it to your knowledge base. And that's what it's gonna say. It's gonna say no or whatever you, put in there. so you can train it there. I highly recommend chatting back and forth at, with all of this, because you can actually do this. And if it's in the same knowledge base as what you're using for your voice, ai, that same training will. So this is a great way to play with it. ask questions and, kind of fine tune what should be available to your ai, through here. Bot goals, this is gonna be the prompt for what the, this particular bot is doing. So you will probably want to, not do appointment booking'cause that's more for the calendar in the system. Lemme click remove, you probably want to do more, getting contact info, follow up, that type of stuff. Put in your prompt here, you're a bot for whatever your business is. Task this as customers. Primary goal is to build trust and guide customers towards booking a shoot is what I'd put in here. you can help with appointment cancellations, rescheduling, or even bookings. So this is, like I said, this is the default, trying to book on your, pixel cm calendar, for coffee meetups or, zoom calls to go over stuff. So to you. You change this a little bit to be only, getting them to book a shoot with, your booking calendar. And so you'll just change the goal here, give it some, guidelines as to what to say, and then obviously keep track chatting back and forth. Then you have the dashboard here. So play with this and it'll give you a lot more, actions. Like you can trigger a workflow, you can transfer it to another bot and you can stop it. when certain commissions are, met, human handoff, it, and it will, like this one, I wanna talk to a manager, I wanna talk to a human. It, will just stop. So it, so it's not doing that. but if you're just using it as a suggestion, you don't need a lot of that. It's just gonna pop up in the conversation window. So in the, let me actually go back and I'll show you this. So it's in suggestive. Set this as a primary bot. Click save and if allegations it should and it might not'cause it might have to have a new one coming in. Let's do one of the message. Do we have text message in here? My demo account doesn't have access to phone numbers and stuff, but it'll pop up right here in a, a message of, what it suggests that you should do, and you can actually click on the, add, send, that message. So if you don't want, to actually type it out, you just click send. So that's the cool way to, use it there. and I just, I know that it wasn't necessarily part of the Omni Lab 'cause it's a lot of the same stuff for the voice AI as it is for the conversation ai. And that is a really cool way to, get your admin team and your customer service team up to speed them asking you they can get